To be a successful entrepreneur, you know you have to differentiate your business as an innovative and disruptive force. This starts by knowing the right data. See this great infographic.
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As every business manager knows, employee injuries or fatalities can be distressing in multiple ways. These represent challenges for your cash flow. Here’s how to best protect your company.
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The new economy – with a highly competitive marketplace – is making it becoming harder and harder to for businesses to sustain growth. So customer engagement and word-of-mouth advertising have taken on an increasing importance.
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One-size-fits-all approach to recruiting employees is not a strategy. You and your peers in human resources might be enamored with technology, but job candidates want more focus on the personal touch. That necessitates thinking like a sales professional.
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Trust is the No. 1 reason employers choose retirement plan providers for their employees, but we learn which are the top three providers that companies trust the most and why.
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There are critical essentials for marketing, which includes the right channels and developing the right message. That includes the right branding slogan and logo. Unless your targeting upscale consumers, many consumers prefer value marketing — not cute, which doesn’t necessarily mean selling at a lower price than your competitors. Hyper-consumerism is history. Humor is great, but more importantly, traditional values with a purpose are in vogue. Why? Consumer attitudes are changing.
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If you operate a retail business, it’s increasingly important for your site to be easy-to-use for mobile users. The use of smartphones and tablets is skyrocketing, especially among Millennials. Studies also show the majority of mobile aficionados use their devices to access the Internet. Such data continually changes — mobile sales and use of the Internet is consistently rising.
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Whether you’re an established business looking to move or you’re a new entrepreneur looking for your first location, it can be a stressful process. Therefore, it’s important to adequately plan in order to alleviate the impact of such a stress factor.
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Employers often ponder quandaries in hiring, firing and the retention their best employees. If you’re like many employers, you might want to consider re-thinking your approach to human resources.
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By adopting best practices, some companies have achieved stellar sales results in complex global situations. In soundly thrashing their competitors during the Great Recession, it shows the dominance of winning sales organizations — unique strategies separated them from the average-performing sales organizations.
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Content marketing is a valuable tool, but only if you observe best practices in substance and style – writing the most intriguing headlines and most relevant copy. Attracting readers and keeping them on your blog or site means you must capitalize on your strengths and write for the benefit of your readers.
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To blog, or not to blog – that is the question. With apologies for paraphrasing the famous opening line in William Shakespeare’s play, Hamlet, it seems apropos in debating the merits of blogging vis-à-vis hiring search-engine optimization experts.
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