Why Celebrity Testimonials Don’t Always Boost Sales — Biz Coach
Celebrity testimonials have been common throughout marketing history. Some testimonials, work, but some don’t. Here’s why.
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Category: Marketing/Sales
Best Practices for Online Ads to Dominate Your Competition
You don’t have to be reminded about the dynamic new technologies that seemingly evolve all the time, and the clutter of competition in marketing and sales. But forecasting can be tricky, especially with the global demographic changes as young people come in the workplace. The first dynamic you can anticipate – constant change – both positive and negative.
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Your Mobile Site: 7 Precautions for a Top Google Ranking
With the skyrocketing sales of smartphones and tablets, comes a warning from Google. If you don’t have a mobile site, you should. And if you do, make sure it has what Google calls “mobile friendliness.” Here are seven precautions to take.
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Marketing Strategy That Best Defends Your Company Against Competition
What do I mean by the phrase, “A marketing strategy that best defends your company”? Protecting your assets with the right marketing strategy results in the shielding and enhancing of your brand, as well as protecting your customer base.
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13 Strategies to Keep and Attract Valued Customers
Have you experienced the agony of not enjoying the fruits of your labor? That includes not having enough time for projects, not enjoying life outside of your business, and worse – losing customers. You’re also losing opportunities for referral business. Here’s what to do.
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