What do top Web sites have in common? Successful sites produce a high number of Facebook and Twitter messages, but the sites minimize the volume of ads on its pages according to an authoritative study. Those are the salient lessons from a study by Searchmetrics, a search and social analytics firm
Read More
If you want to increase your odds for Internet success, consider priming your Web site.
Read More
In communicating financial data, don’t succumb to the charm of state-of-the-art technology, especially online video. A conservative approach is best.
Read More
Some of the world’s most-successful companies have simple logos. That’s the conclusion from a study by a UK logo-design company, Small Business Logos.
Read More
So you’ve got a pile of business cards from prospects, but you haven’t converted them? Great sales stem from great marketing. You can’t grow crops until you plant the right seeds. That’s the purpose of marketing.
Like many businesses small or large in this soft economy, you’re probably looking for a competitive edge on a tight budget. Ignore the hype. Don’t take shortcuts.
Read More