Customer Acquisition Costs: What Are They and Why Do They Matter?
CAC is important because you don’t want to be spending more to acquire a customer than you are spending on your product or service.
Read MoreCAC is important because you don’t want to be spending more to acquire a customer than you are spending on your product or service.
Read MoreA lot is involved to effectively shorten the time between setting your business goals and meeting customers’ needs. Here’s how to organize your customer experience strategy.
Read MoreIn the selling process, you must be aware of micro-moments. That’s when emotional seeds are planted in the minds of consumers that motivate them to do something. Not to oversimplify, in essence, consumers have four micro-moments.
Read MoreDespite the coronavirus, it’s best if you stay connected with your customers even from a distance. Here’s how to stay connected with them during this turmoil.
Read MoreIf you’re selling via ecommerce, you probably know the geography where your customers reside and have insights about their preferences. But demographics are important, too.
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