Image by mohamed Hassan from Pixabay


With all the key performance indicators (KPIs), it can be daunting to pick the right ones to accurately monitor and strongly increase your company’s performance.

So to pick the right KPIs, your two missions are to select the most-valuable ones for your sector and business, and to manage them effectively.

Basically, a KPI is a metric that helps you analyze your company’s strengths and weaknesses and to predict potential obstacles to success.

For instance, a typical example is to measure your customer service in solving issues.

A KPI will gauge how long it takes your staff to respond to problems.

Later, a KPI will draw comparisons in order for you to learn if your team has improved.

In essence, you also need to specifically use KPIs that are relevant to your business situation.

They need to be quantifiable in determining your headway.

Your KPIs have to be SMART – the acronym for the following:

  1. Specific
  2. Measurable
  3. Achievable
  4. Relevant
  5. Time-limited

For a comprehensive explanation, following is a great infographic: “How to Use the Best Online KPIs to Boost Your Company’s Growth” (Courtesy of Skilled,

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“Is it not strange that desire should so many years outlive performance?”

-William Shakespeare


Author Terry Corbell has written innumerable online business-enhancement articles, and is a business-performance consultant and profit professional. Click here to see his management services. For a complimentary chat about your business situation or to schedule him as a speaker, consultant or author, please contact Terry.