Image by Anne & Saturnino Miranda from Pixabay

Plus, a motivating Salesforce infographic, “The Big Leagues of Marketing: How to be Successful in Enterprise Marketing.”

 

Doing business these days is complex and challenging.

From customer service and sales to production and marketing running a business can feel overwhelming. It’s hard to focus and it’s easy for your customers to feel ignored.

How to tap into customers’ emotions? Companies need to help customers feel important using helpful tools.

One method known as the Ansoff Matrix helps guide companies through their decision-making process. The matrix enlightens companies in thinking about opportunities as they relate to increased sales.

For more, here’s a helpful infographic courtesy of Salesforce:

The Big Leagues of Marketing: How to Be Successful in Enterprise Marketing

From the Coach’s Corner, related marketing and sales tips:

Marketing Psychology: Choose the Best Colors for Online Sales — Here are color tips to improve visitor experience and to capture customers – including a great infographic on 40 facts about the psychology of colors.

Best Sales Pipeline Tips: Content Marketing, Follow-up and Marketing Automation — Here’s how you can maximize your sales pipeline with effective content marketing, prioritizing follow-up and marketing automation.

Best Strategies to Manage Unpredicted Business Growth — Fast growth can present difficult challenges for a business, if it isn’t prepared. That goes for any sector – from service businesses to manufacturers. Here are five best strategies.

Psychological Pricing Tips to Sell More Products, Services — Depending on your products or services, psychological pricing is based on the idea that certain prices are more appealing. Here are six options.

7 Voice Tips for Professionalism If You Can’t Get Face Time — Face time is best for making sales calls, negotiating with associates or in job hunting. But if you can’t meet in-person, here are the phone-voice techniques used by top broadcasters and sales pros.

Tips for Your Success with Effective Follow-up Emails — Ever wonder why you’re waiting nonstop for emails – why you’re unsuccessful after you send follow-up emails? It might be because of your approach.

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”

-Peter Drucker

 

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Author Terry Corbell has written innumerable online business-enhancement articles, and is a business-performance consultant and profit professional. Click here to see his management services. For a complimentary chat about your business situation or to schedule him as a speaker, consultant or author, please contact Terry.